With over 20 years of experience spanning media production, marketing, and UX design, I bring a unique blend of creativity and analytical thinking to every role. My journey has taken me across industries such as higher education, healthcare, the arts, and urban planning.

At the core of my work is an inquisitive nature, driven by a deep desire to build empathy for others. This customer-centric approach is all about balancing user needs with business objectives and technological possibilities. When it comes to my work, my philosophy can be summed up as customer-centered, research-informed, and outcomes-driven.

Outside of my professional life, I am an avid rock climber, runner, and hiker, with a deep appreciation for the arts, including film, photography, and design. As a chocolate connoisseur, I am currently channeling my passion into designing a chocolate-tasting app.